What do marketing analytics have to offer?
KPI and dashboards
Gauge your loyalty program’s success with our platform’s KPIs, which include metrics like ARPU, LTV, Retention Rate, Churn Rate, and Loyalty Uplift. Visualize program performance through informative dashboards displaying statistics such as login data, participant numbers, new registrations, transaction volume, points awarded, and active participant percentages, all with customizable grouping criteria.
Personalization, segmentation, and target groups
Enhance your loyalty program through the platform’s robust member segmentation, utilizing business conditions, and personal and transactional data, along with an intuitive engine for target group definition and insightful RFM analysis. The campaign management excels in personalization, allowing tailored messages based on customer preferences, behavior, and demographics, whether sending birthday discounts, exclusive sale alerts, or point reminders to maximize relevance.
Mobile App and CMS
Request a mobile application, and we’ll provide an independent iOS and Android version of the Customer Web Portal. With our mobile application, customers can effortlessly check their account balance, review transaction history, peruse the reward catalog, place reward orders, access marketing communications, update personal information, engage in surveys, view presented coupons, and manage their passwords.
