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Parallel

Scope:
30+ locations
Scope:
30+ locations
A few words
about the client
Parallel is a well-established Ukrainian filling station chain, founded in 1995, with over 30 locations across the country. Known for providing high-quality fuel and services, Parallel offers a range of automotive products and services, including fuel, car washes, and a well-stocked mini-market. The company is dedicated to meeting customer needs through consistent quality and convenience at each station.
Main benefits
of the program

The loyalty program provides Parallel with a comprehensive tool for managing customer relationships and enhancing engagement. Through the customer database, Parallel can track individual purchasing patterns, allowing for the creation of customized offers and promotions tailored to each user. The program also streamlines the development and execution of marketing campaigns, helping Parallel efficiently reward loyal customers and attract new ones. With these tools, Parallel can strengthen customer loyalty, improve overall retention, and maintain a competitive edge in the market.

Rules
of the program
With the loyalty card, customers earn bonuses on each purchase at Parallel stations and partner locations. These bonuses can be redeemed for fuel, car wash services, and goods from the mini-market. The app features a transaction history, allowing users to monitor their bonus balance, and offers personalized deals based on individual spending habits. Customers can also access a product catalog and a station location map, ensuring a seamless experience across all Parallel services.
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Discover how Sparta Loyalty can elevate
your loyalty program.

Discover how Sparta Loyalty can elevate your loyalty program.

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Sprawdź, jak Sparta Loyalty może ulepszyć
Twój program lojalnościowy.

Sprawdź, jak Sparta Loyalty może ulepszyć Twój program lojalnościowy.

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