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Moya

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Project:

Moya - program lojalnościowy

Scope:
more than 1200 gas stations
Products:

Sparta Loyalty Platform

Project:

Moya - program lojalnościowy

Scope:
more than 1200 gas stations
Products:

Sparta Loyalty Platform

A few words
about the client
MOYA, established in 2009 and owned by Anwim S.A., is a nationwide network of fuel stations with over 400 locations across Poland. MOYA offers a comprehensive range of services, including fuel sales, Caffe MOYA café-dining concept, retail stores, car wash facilities, and solutions for business clients.
Main benefits
of the program

Omnichannel loyalty program strengthening customer loyalty, extensive program database, personalized communication, and back office to help with the management of the program. The program empowers customers to partake in loyalty actions more frequently with mobile app.

Rules
of the program
Program participants gather points for every liter refilled, which they can later spend on discounts and various products offered by MOYA, everything in the reach of hand through a mobile app.
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