Sparta Loyalty at The Big Handshake: Insights from Amsterdam!🇳🇱
🔗 Link here!
At The BIG Handshake (TBH) event in Amsterdam, we immersed ourselves in the world of loyalty, marketing, and innovation. Here’s a glimpse of what we discovered:
🧠 Intellectual Fervor: 5 sessions, 140+ experts, and 50+ brands convened to discuss the future of loyalty.
💻 Digital Challenges: We explored the digital divide and the need for inclusive loyalty strategies, especially for older demographics.
🛍️ Omnichannel Insights: M-commerce is thriving, reshaping loyalty experiences.
🔑 Simplifying Loyalty: Streamlined and adaptable loyalty structures are the way forward.
🎯 Customer Experience Rules: Customer-centricity is the heart of every successful loyalty program.
🌐 Navigating Personalization: Finding the right balance between personalization and privacy is essential.
Stay tuned as we delve deeper into these insights! Thanks to all the fantastic individuals we met at the event. 💪🌟
